I haven't quite wrapped my rightbrain around all the math of the wefts and wales of knitting, but when I do, I'll be getting my hands on a copy of this: Hand Knits for Men, spied by Gina of Doe-C-Doe.
From the Introduction:
"the first important step in knitting for a man is to be sure to choose a style he'll like. this book is chock full of the styles men want today, smart new continental styles, from giant bulky knits to the tremendously popular turtle necks. they're all here, he-men styles from the world's leading centers of fashion in clear, easy-to-follow instructions, each quick and easy to make."
Tremendously popular, indeed.