Jan 28, 2013

Why "Gut Churn" Is an Essential Part of the Creative Process

created at: 01/28/2013

You know that ball of anxiety... that little, knotted wad of uncertainty and woe that churns your insides whenever you in the various states of a creative project? 

That's a good thing.         

Peabody winner, McArthur genius, and Radiolab creator Jad Abumrad calls it "gut churn...the radical uncertainty that's a core part of any creative process that really pushes the envelope. You're entering unknown territory, and working without a map...Jad shares the benefits of negative feedback and how we can look out for "pointing arrows" that can help guide our work (even when it hurts)."

99U shares the video. Twenty minutes very well spent.


PS - I'm posting this for my new friend, M. Say hi back to your tummy for me.


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whitney on Feb 01, 2013:

awesome! i hope to be feeling some more of this "gut churn" more often! great meeting you on the last day of Alt :)

Not Merely Living on Jan 28, 2013:

"It may have something to do with that radical uncertainty that you feel when you're trying to work without a template. . . how crummy it feels to make something that's new." I love this! So inspiring and reassuring. Good to know I'm not alone (and also that my gut churn means I'll probably be as successful as Jad Abumrad. can't wait). Thanks so much for this.