“Your Logo is Not Hardcore” is a new Tumblr blog that seems to have noticed a curious trend in graphic design – namely, that there are a whole lotta logos with Xs in them. Like, a whole lot, and many of them brands and organizations dedicated to men’s interests and products.
It’s a curious phenomenon, to be sure, but as I look at the collection, even here when it’s over represented, I actually kinda like most of these. I enjoy the minimal colors, the older type, and, let’s face it, the fact that there lots of swords and knives and bats.
Check it out, and post your thoughts in the comments below. What do you think? Obviously these are quite redundant, but does that matter when they’re not portrayed en masse?